Studies and research
Frank developed his research expertise through a thesis entitled “Valuation, metrologies and judgement: a study of market practices”. It has focused on the tools and instruments, profile of managers, and other market devices used in the FMCG industry to shape markets.
His particular field of investigation dealt with the implementation of category management in a large retail organization. As such, he is a specialist of management methods in the area of marketing.
His current research is today geared toward the understanding of valuation processes involved when a consensus has to be found between economic value, and other type of values, such as moral, justice or dignity.
This type of issues are particularly visible in the health industry where a sense of science and caring for patient is balanced with the economic values. It is also visible in the luxury industry where the quest for authenticity and craftsmanship are frequently opposed to market values.
Shipping
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Technical support
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Warranty
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Security
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Customers
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Great results
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